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Those movies and books are pretty accurate.

But I would love you to explain the personality of Steve Jobs, and what you believe made him great?

Walter Isaacson wrote a great book with Steve Jobs about his life and there have now been movies made about Steve Jobs.

When and how did you first meet Steve Jobs?.

I lived in fear of him but I wouldn’t trade those days for anything.

I wasn’t in his inner circle and i’m sure that circle wasn’t safe.

How often did you interact with Steve Jobs?.

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My Nepotistic friend went out and evangelize Macintosh to software and developer companies.When you worked at Apple, what was your role?.NOTABLE QUOTABLE – “You either produce or you don’t produce.” – Guy Kawasaki.It doesn’t matter if you don’t have a perfect background. All they care about is weather or not you can produce. No one cares where you went to school or about your grade.You may not have the perfect background but don’t let that stop you.I had the wrong education (Psychology) and I was in the wrong industry (counting diamonds.I went to school with Mike Boich who was at Apple.Nepotism – When you hire a friend or family.I’d love for you to share about your path from the jewelry store to working at Apple?.If you go to proctor and gamble and you’re selling tide and other products sold in supermarkets you really get the crap beat out of you.

If you are able to do those two things, you will be okay.

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I decided to work for them full time after college and ended up becoming the Vice President of sales for this company.

I started working at a jewelry manufacturer where I counted Diamonds.

I was in the MBA program which was 4 days per week.

What was your experience selling jewelry like?

Guy, today you have become almost legendary, but I would like to start at the bottom and the very beginning of your career when you were working at the jewelry company, while earning your MBA from UCLA.

Guy, welcome onto today’s show, how are you sir?!.

Guy earned his Bachelor of Arts from the Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

He is also the author of The Art of the Start 2.0, The Art of Social Media, Enchantment, and nine other books.

He was the chief evangelist of Apple and a trustee of the Wikimedia Foundation.

He is a brand ambassador for Mercedes-Benz and an executive fellow of the Haas School of Business (UC Berkeley).

He is the chief evangelist of Canva, an online graphic design tool.

Thrive Nation on today’s show we are interviewing the author, speaker, entrepreneur and evangelist Guy Kawasaki.

Why his personal mantra is to empower people.

Why at Apple they wore shirts with “Working 60 Hours Per Week and Loving It” printed on it.

Why he believes that you shouldn’t waste your day checking your emails.

Why real entrepreneurs ship a product and then they test it based upon the feedback they get from the marketplace.

Why he lived in fear of Steve Jobs, but yet would not trade those days for anything.

Why he believes that if you have a perfect background you can’t live off of it and if you don’t you can’t use it as an excuse.

Why he believes that surrounding yourself with a great network of people is key to getting opportunities.

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Why he believes that getting the crap beat out of him while trying to sell diamonds at a jewelry store was key to his professional development.

Guy Kawasaki, the legendary former key Apple employee turned venture capitalist, best selling author, Chief Evangelist for Canva and Mercedes Benz shares: Why he believes that the secret of his success is his ability to outwork people, why he believes you can’t hide behind resumes, why he believes you shouldn’t waste your life emailing people, why real entrepreneurs ship and then test and more.

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